Growth, revenue and go-to-market
Section
9 stories from the past week in Sales & GTM, from Awesome B2B Growth.
2027 will be a make-or-break year, with success hinging on trust and control in an increasingly open payments ecosystem. Explore a few of the ways that this will play out.
The AI logistics startup will bolster the CRM giant's Missionforce defense platform.
After years of engineering its stores into fast, screen-driven pickup windows, Starbucks rebuilt the sit-down coffeehouse, and the sales jump says customers were starving for it.
Online shoppers still want an unforgettable virtual unboxing moment. Here’s how to deliver.
Hybrid employees now account for nearly a quarter of weekday customers at neighborhood businesses, shifting workweek spending away from downtown office districts.
We are about 10 months or so into AI for go-to-market that actually works: agents running real motions in production, booking real meetings and closing real dollars. In that time, agents have absorbed much of SDR, first-line support, a growing share of CS…
NXP Semiconductors NV shares fell after the chipmaker forecast revenue growth that raised concerns a recovery in demand from the auto industry is stalling.
Define and test sales cadence exit rules for replies, meetings, field changes, and handoffs. Includes a decision table and Salesforce workflow checks.
Run a Salesforce sales engagement pilot with acceptance tests for CRM activity, rep workflows, exit rules, ownership, reporting, and rollout decisions.
